How many hours of video are uploaded to YouTube each minute?

Research highlights: As of 2022, people are uploading 500 hours of video to YouTube every minute. That adds up to about 1250 days' worth of videos every hour, or roughly 82 years of content each day. In 2007, it was just 6 hours per minute, so that's an 8,233% increase over 15 years.

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How many hours of video are uploaded to YouTube each minute?

• As of 2022, people are uploading 500 hours of content to YouTube every minute. That's adding about 1250 days' worth of videos every hour, or about 82 years of content a day

• In 2007, only 6 hours of content were uploaded every minute. Fast forward to 2022, and it's jumped to 500 hours. That's an 8,233% increase over 15 years

• The biggest spike happened between 2013 and 2014. During that year, uploads went from 100 hours to 300 hours per minute, which is a 200% increase

• Between 2012 and 2015, the upload rate more than quintupled, jumping from 60 hours per minute in January 2012 to 400 hours per minute by July 2015

• Even though uploads grew fast in earlier years, they leveled off from May 2019 to June 2022 at 500 hours per minute, showing a slowdown in growth during that time

• The smallest amount of content uploaded per minute was back in 2007, with just 6 hours per minute

Which country spends the most time on YouTube?

• South Korea is at the top when it comes to YouTube usage, with people spending an average of 44 hours and 49 minutes on the platform each month

• Thailand comes in second, with 41 hours and 28 minutes of YouTube time per month, which is about 47% more than the global average

• In Russia, people spend 38 hours and 51 minutes on YouTube each month

• In India, users are on YouTube for 29 hours and 8 minutes per month

• The worldwide average for time spent on YouTube is 28 hours and 05 minutes

• Meanwhile, in the U.S.A., it's lower, with the U.S.A. at 26 hours and 20 minutes, roughly 6% below the global average

• Japan is pretty too, with an average of 33 hours and 42 minutes per month, beating out other developed countries like Germany (15H 10M) and France (16H 50M).

• People in the Philippines spend over 32 hours a month on YouTube, making it one of the top Asian countries for time spent on the platform.

• Switzerland has the lowest YouTube time at 9 hours and 41 minutes a month

• In Latin America, countries like Brazil and Mexico show moderate engagement, with 22 hours and 38 minutes and 21 hours and 4 minutes of YouTube use per month, respectively

How much time do people spend on YouTube compared to other apps?

• Users spend around 28 hours and 5 minutes per month on YouTube, this makes it the second most popular social app in terms of time spent

• YouTube is in second place but still way ahead of other social media platforms. People spend 42% more time on YouTube than on Facebook, which averages 19 hours and 47 minutes a month

• Time on YouTube is almost 77% higher than on Instagram, where users spend 15 hours and 50 minutes each month

• YouTube users spend over six times more time on the platform compared to X (Twitter), which sees only 4 hours and 40 minutes of use each month

• YouTube usage is more than three times higher than Line, which sees 8 hours and 14 minutes of use, showing YouTube's dominance even over popular messaging apps

Average session length on YouTube compare to other apps

• YouTube is the leader when it comes to how long people spend per session, with an average of 7 minutes and 25 seconds. That's 25% longer than TikTok, which is in second place at 5 minutes and 56 seconds

• YouTube sessions are almost twice as long as those on Facebook, where the average session is just 3 minutes and 42 seconds

• Compared to Instagram, where sessions last about 2 minutes and 44 seconds, people spend over 2.7 times longer on YouTube each time they use it

• The average session on YouTube is more than three times longer than on Pinterest and X (Twitter), both of which have sessions lasting around 2 minutes and 11 seconds

• Snapchat users spend only 1 minute and 23 seconds per session, so YouTube's session length is more than five times longer

• LinkedIn users spend only 1 minute and 13 seconds per session, so YouTube sessions are almost six times longer